Marketing

Confirm your creative actually ran where you paid for it

Catch misplacement, fraud and geo-mismatch before the invoice.

54

countries with mobile exits

99.7%

mobile success rate

Carrier

level targeting

The problem

Digital advertising is bought on a promise: your creative will appear on approved inventory, in the right geography, to the right audience. Verifying that promise from your own office network is impossible, because ad servers detect and exclude non-consumer traffic.

The failures are expensive and common — impressions served to bots, placement next to content that damages your brand, geo-targeting that quietly leaks into cheaper markets.

The solution

Residential and mobile exits make your verification traffic indistinguishable from the audience the campaign targets, so the ad server serves the same creative it serves them.

Because you control the exit's country, city and carrier, you can verify each targeted segment independently rather than sampling one and hoping.

Mechanics

How proxies solve it

1

Get served the real creative

Ad servers exclude datacenter traffic from delivery. Residential exits receive the genuine impression.

2

Verify every targeted geography

Check each country and city in the media plan from inside that market.

3

Mobile inventory needs mobile IPs

In-app and mobile web inventory is served to carrier addresses. Mobile proxies are the only faithful vantage point.

4

Evidence for the invoice dispute

Timestamped captures with exit metadata give you something concrete to take back to the network.

Workflow

How we would build it

  1. 1

    Mirror the media plan

    Build a verification matrix that matches the plan's geo, device and daypart segments exactly.

  2. 2

    Sample continuously

    Fraud and misplacement are bursty. Continuous low-volume sampling catches what a weekly audit misses.

  3. 3

    Capture the full context

    Store the page, the surrounding content and the ad call chain, not just a screenshot of the unit.

  4. 4

    Escalate with evidence

    Exit country, ASN, timestamp and capture together make a dispute that networks act on.

FAQ

Ad verification questions

VPN exit ranges are as well known to ad servers as datacenter ranges, and are excluded from delivery for exactly the same reason. You will verify an ad that was never really served.
Mobile for in-app and mobile web inventory, residential for desktop. If your plan is mixed, verify each channel from its matching exit type.
Get started

Ready to start ad verification?

Your first gigabyte is free, which is normally enough to validate the approach against your real target before you commit to anything.